Compelling copy, simply stated
If you really want to craft your message for your target audience, we can create original Japanese or English copy from supplied materials (in either language) supplemented by research and interviews if needed.
Our English and Japanese writers all have years of experience in writing advertising and marketing copy, narration scriptwriting, technical writing, Web copy and more. We favor a simple, direct style of writing, aiming for the highest standards of clarity and elegance.
For print and Web advertising, articles, brochures, direct mail and other marketing materials.
For press releases, Web sites, annual reports, and environmental/CSR reports.
For user manuals, on-screen help and e-learning materials.
Grasping native concepts to accurately depict target concepts
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Language choice from an economic perspective
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Companies in Japan are discovering the benefits of video for internal corporate communications
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Getting your head around a diverse and massive market
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Creating polished and effective foreign-language versions of ads, brochures and other marketing materials
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It’s not just about writing well, it’s about writing for the reader
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